MarMar Copenhagen presents Lucky Us, the Autumn/Winter collection, alongside Little Wonders, the brand’s Outerwear collection. Together, they create a complete wardrobe for babies and children, from soft everyday essentials and knitwear to technical outerwear and styles for the season’s celebrations.

Inspired by the beauty of everyday childhood, the collections celebrate the moments that matter most. Weekend baking, muddy adventures, birthday parties, quiet mornings and everything in between. Thoughtfully designed to move effortlessly through every part of family life.

“Children don’t experience life in separate occasions. They move naturally between play, celebration, comfort and adventure. We wanted to create collections that support every part of childhood with the same attention to quality, functionality and thoughtful design.”
Marlene Anine Holmboe
Founder & Creative Director

Established in 2008, MarMar Copenhagen is a premium Danish children’s fashion brand for boys and girls. The sizes range from newborn to twelve years. MarMar Copenhagen is defined by sophisticated, classic luxury and cool quirky details. Long lasting clothes made in the best possible qualities and a strong sense of functionality.

MarMar Copenhagen is founded and designed by Marlene Holmboe, wife and mother of a son, twin girls and now also a dog-mama.

With MarMar Copenhagen I want to create something that is long lasting, both in design, production and in wear. Embracing the high standards that comes with it, in every link of the chain. Producing mainly in Europe, with no harmful substances or treatments and using certified fabrics – 70% of our current production is OEKO-TEX STANDARD 100® certified and we are working continuously to increase that number. Our production is carefully planned and transported with respect for the environment.

MarMar Copenhagen produces two main collections a year, Spring/Summer and Autumn/Winter. Assisted by four smaller collections for high summer, two Outerwear collections and a celebration collection.

MarMar Copenhagen also offers small collections for women, in the same high quality and classic aesthetics as MarMar Copenhagen is known and loved for. Designed for women, by women and inspired by women. Collections are comprised of our favourite products: well designed, classic and made to last across seasons.

At MarMar Copenhagen we aim to be customers go-to brand for the best basics and preferably the first thing a new baby is dressed in. A lot of these basics are Essentials. Favorite pieces in great qualities and classic colours. A selection of the best basics, that are always available.

Classic pieces as relevant this season as they will be the next. This range makes it possible for shops to restock whenever needed, you can always find your trusted favorites and we produce accordingly, limiting overproduction.

In our Essentials collection you will find, among other favourites, our classic Modal rib, a blend of Cotton and TENCEL™ Modal: the best basics for both babies and kids. Since 2008 Modal has been the foundation of every single collection with a range of classic colours always available in our Essentials programme and with new colours every season. OEKO-TEX STANDARD 100® certified of course!