Live, Love, Aloha

The new mantra at Loud Apparel

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text Enrico Fragale Esposito


As the warm breeze of summer approaches, it’s time to welcome the vibrant and playful vibes of Loud Apparel‘s latest SS24 collection, Live Love Aloha. Created by our beloved friend Serena, this UK-based brand brings forth a dazzling array of kids’ fashion that captures the essence of a tropical paradise.


Drawing inspiration from the theme of a summer filled with joy, love, and harmony, the collection is a celebration of connections and living in sync with everything around you. Each piece radiates positivity, offering a blend of comfort, style, and a touch of whimsy that perfectly embodies the spirit of the season.


From bold palm prints to tie-dye silhouettes, therange is designed to ignite the imagination and spark creativity in young minds. Whether it’s a day at the beach, a picnic in the park, or a backyard adventure, Loud Apparel ensures that kids can explore and play freely.

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View the collection HERE.