Playtime Paris: Where Fashion for Kids Is Made With Love
Over 280 brands, Autumn–Winter 2026/27 trends, creativity, sustainability and inspiration for families and professionals.
There are places where fashion becomes more than clothing — it becomes a story, a memory, a promise.
Playtime Paris is one of them.
This January from the 24th till the 26th, the leading international trade show for children’s fashion and lifestyle welcomes over 280 brands from 38 countries, offering a complete, inspiring panorama of everything contemporary families are looking for: from newborn essentials to teen style, from timeless icons to exciting new labels.
The season’s theme, “Made With Love,” is more than a concept — it is the invisible red thread that guides visitors through the show. Between exhibitions, workshops, trend spaces and creative studios, Playtime becomes a living story of craftsmanship, family heritage, sustainability and imagination.
At the heart of the fair, three dedicated trend areas — Fashion, Lifestyle and First Timers — unveil the key colors, materials and moods shaping Autumn–Winter 2026/27, while twelve international illustrators preview the patterns of tomorrow.
And because creativity has no age, even the youngest guests have their own playful space, with workshops designed just for them.
Playtime is where buyers, brands and families meet not only to discover collections, but to share a vision: one made of beauty, care, creativity and connection.
Follow the thread.
Let yourself be carried away.
These are the last days to see an unmissable exhibition. Discover which one here.