The Cul-de-Sac Crew SS24 +25

Summer Season 2024

Collection Statement

“More than just a single season”. GRECH & CO. Pieces of Everyday Magic are designed and created as Two Year+ Collections.

Consciously creating collections with wear + share quality and timeless aesthetic, supports our “more than just a single season” initiative.

Through timeless design and quality of each Piece of Everyday Magic, we hope to create a healthy environmental footprint twitch the need for production and ultimately, less waste.

Therefore, it is with great excitement and pleasure that we introduce to you our most exciting Season yet… SS24+25 Collection, where we share with your family the easy joys of our very own 80’s and 90’s pre-internet childhood. Reminiscing on the days when we played outside all day and ran home when the streetlights came on. When we bombed hills on skateboards, spent endless days outdoors and at the beach. Climbed trees, crashed bikes, scraped knees, camped out on trampolines, and read books in our favorite secret spots til’ the neighborhood kids came knocking.

With love

About the Brand



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GRECH & CO. is a Nordic-Californian family lifestyle brand established in 2015, consciously creating everyday essentials for the family to love, use, wear and share.

Born and raised in San Diego, California, founder and designer Janet Grech lives her journey of Motherhood in the Copenhagen region of Denmark. She sees fashion as a means of merging the nostalgia of her 1980’s and early 90’s California childhood, with a Nordic experience of Familyhood.

She also sees fashion as so much more than expression. GRECH & CO. is inspired by the modern family. Janet believes that style does not need to be compromised for function or practicality. The idea that one single item such as a water bottle can be equally loved and used by both Mother and Son for example, can be quite impactful for both our personal economies and our environment.

Raising multiple children is a large influence behind the brand. She designs to the authentic needs of the family. As her children grow, so too does the brand. With knowledge of child development through her Masters in Education, combined with her experience as a Mother, Janet designs with a child-centred focus while still considering the preferences of the parent. And so it is with great pleasure that she welcomes you to her little big family!

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