Collection Statement

Missoni Kids reinterprets the time-honoured style canons of the brand, translating it into an adjusted version for children. A new point of view brings life to a clothing line in which the Maison iconic trait is reinvented to meet the little ones’ tastes and needs.

Identity features such as the use of slubby yarns, the classic zig-zag, or the patchwork construction are enlightened by new, joyful and lively colours.

The collection expresses joy and cheerfulness, representing Missoni’s iconicity’s spontaneous and playful translation.

The selection of materials is linked to the heritage of the Maison and to the occasions of use: from the iconic multicoloured raschel to knitwear – the typical Missoni elements – to fabrics with a more sporty and fresh feel suitable for the summer season, such as cotton jersey, sweatshirts or fresh printed and plain cotton poplin.

About the Brand

Missoni Kids is a reinterpretation of the brand’s historical canons in a version suitable for little ones. A new point of view that gives life to a line of garments in which the iconic features of the Maison are reinterpreted to meet the tastes and needs of the little ones. Identity features such as the use of slubby yarns, the classic zig-zag, or the patchwork construction are illuminated by new joyful and lively colours.