WHEN I GROW UP

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Photo – AD – Production: YOUTH STUDIO @youth.studioparis

Styling – FLORINE DA SILVA  @florinedasilva & VICTORIA ELLECOUET @mireilleausoleil

HMU – EMMANUELLE DAMAS @emmanuelle.dms

Set design – SARAH BENOIST @sarah.bnst & MÉLINA BOURBOULOU @bl.melin

Video – GRÉGORY CAMPENET @gregorycampenet / MARINE BELMONTE @Marine.bl8t & ETEFANÍA GAGEY @estefaniagagey

Models –  HAYDEN @les_aventures_de_hayden, MIRABELLE @mirabelle_tehila.d, TASHI @7ashi_samdup  @agencepetitsmith , ISAÏAH @agencegamins

thanks to Marc Dikete & Darius Salimi

 

 

When I Grow Up is a whimsical celebration of childhood imagination, where each child steps into the shoes of their future self — an astronaut, a painter, a gardener. Through handmade props and bold, colorful styling, every look becomes a window into tomorrow’s dreams. Captured by YOUTH STUDIO, styled by Florine Da Silva and Victoria Elleouet, with set design by Sarah Benoist and Mélina Bourboulou, this editorial brings to life a world where play and purpose go hand in hand.

Children's fashion editorial featuring two boys in playful, creative outfits. On the left, a boy wearing cream-colored trousers and a matching jacket holds a large, colorful paper-mâché globe above his head. He accessorizes with sunglasses, earmuffs, and chunky boots layered with thick socks. On the right, a close-up of a boy in off-white overalls with a cartoon bear graphic and the words “THE ANIMALS OBSERVATORY,” worn over a grey sweatshirt. His face is decorated with colorful stickers, adding a whimsical touch. Bold text at the top reads “WHEN I GROW UP.”

TASHI – t-shirts, stylist’s archives, dungaree THE ANIMALS OBSERVATORY; left page: jacket, jeans and gaiters AMERICAN VINTAGE, t-shirt GUESS KIDS, socks, stylist’s archive, fingerless gloves, glasses and balaclava stylist’s archive, boots MOON BOOTS.

Children’s fashion editorial with a playful, artsy vibe. On the left, a colorful still life features oversized paper-mâché props like a yellow watering can, red and pink flowers, a rainbow-colored globe, and chunky beads, all set on a concrete floor. On the right, two kids pose with confidence—one wears wide tan trousers, a cream jacket, golden socks with sandals, and holds a tall blue stick topped with a paper flower. The other sits on a red block, wearing rolled-up light denim pants, a white tank top, cream high-top sneakers, and a cobalt blue beanie, next to stacked paint cans splattered with bright colors.

right page: MIRABELLE – jacket MARNI, cardigan, pants, socks and bag MM6 MAISON MARGIELA, tank top BONPOINT, underwear FISH & KIDS, ballet flats RATATAM, keychain SHOUÏA, glasses RENDEL;
HAYDEN – tank top stylist’s archive, jeans THE ANIMALS OBSERVATORY.

Children’s fashion editorial with a playful botanical theme. On the left, a young child in a yellow striped T-shirt, cream-colored shorts with yellow patterns, and bright yellow clogs stands atop a giant paper-mâché watering can, smiling at the camera. Colorful paper flowers and water droplets complete the whimsical garden scene. On the right, a close-up portrait of the same child shows them wearing a soft beige and cream sherpa vest over a tan shirt, with yellow petal shapes painted on their cheek. A flower pot with a crocheted white bloom is balanced on their head like a hat, blending fantasy and fashion.

ISAÏAH – vest PETIT SEZANE, t-shirt KENZO KIDS, crochet flower GABRIEL ET VALENTIN, bucket RATATAM; left page: t-shirt and shorts MOLO, socks BONPOINT, shoes CROCS.

Colorful kids’ fashion editorial set in a handmade, oversized art studio world. On the left, two children sit on painted blocks surrounded by large paper-mâché props. The girl wears a sailor-style top with a cream tulle skirt and yellow rain boots, while the boy sports a beige T-shirt with a large flower print, checkered shorts, and yellow clogs with socks. On the right, an imaginative still life features giant paper-mâché scissors, paintbrushes, a palette, and a watering can, all painted in bold primary colors. A flower and multicolored beads add to the playful, DIY atmosphere.

left page: MANON – t-shirt PETIT BATEAU, dress and skirt BENE BENE, socks stylist’s archive, rain boots AIGLE;
ISAÏAH – t-shirt KENZO KIDS, shorts MOLO, socks BONPOINT, shoes CROCS.

Creative children’s fashion editorial with a bold, expressive twist. On the left, a girl stands confidently on a red block, holding oversized red paper-mâché scissors. She wears a pink textured dress layered over a pastel checkered top, with cream tulle draped from one shoulder and white sneakers on her feet. A chunky paper bead necklace lays at her feet. On the right, a close-up reveals the same girl with vivid, hand-drawn face paint in colorful shapes and symbols. Her ribbed, striped top in green, pink, and cream tones is adorned with a cascade of playful accessories, including cartoonish charms, ropes, and smiley badges.

MIRABELLE – t-shirt and tank top MOLO, keychain, SHOUÏA, hair clips VERY FRENCH GANGSTERS; left page: cardigan MARNI, dress KENZO KIDS, tulle dress C’ERA UNA VOLTA, shoes CONVERSE, belt and necklace stylist’s archive.

Children’s fashion editorial blending wearable art with playful props. On the left, a girl poses with a chunky necklace made of colorful paper-mâché beads in white, green, red, and pink tones, holding it up like a frame. She wears a vibrant pink smocked dress with puffed sleeves, a plaid-patterned undershirt, and a yellow belt with soft tulle details at the waist. On the right, a still life features the same oversized bead necklace draped over a yellow watering can, with a bold green spout and blue teardrop details. A sculptural blue-and-red bowl adds to the handcrafted, imaginative set.

MIRABELLE – cardigan MARNI, dress KENZO KIDS, tulle dress C’ERA UNA VOLTA, belt and necklace stylist’s archive.

Children’s fashion editorial with a nautical and whimsical flair. On the left, a young girl wears a striped long-sleeve top, beige shorts, and bright yellow rain boots. She holds a tall turquoise stick adorned with a black paper-mâché shape, standing beside a playful fish sculpture in a glass bowl. Her look is topped with a black sailor-style cap, and the set evokes a colorful, handcrafted world. On the right, a close-up portrait reveals delicate makeup with blue eyeshadow and tiny pearl-like dots on her forehead. She wears a statement collar with embroidered sea creatures over a striped top with the brand name “BENEBENE.”

MANON – t-shirt PETIT BATEAU, top and skirt BENE BENE, collar BARON VENUS;
left page: striped t-shirts PETIT BATEAU, pants and hat BENE BENE, rain boots AIGLE.

Vibrant children’s fashion editorial celebrating color and creativity. On the left, a boy wears a green and brown striped shirt tucked into light blue trousers with a yellow patch detail. He stands confidently on stacked paint cans while holding a giant paper-mâché paintbrush. His look is finished with a blue knit beanie and white sneakers. On the right, a close-up portrait of another boy (possibly the same model) features vivid paint strokes in neon green, orange, pink, purple, and white splashed across his face, arms, and tank top. He sits with his chin resting on his fists, gazing directly at the camera with calm intensity.

HAYDEN – tank top stylist’s archive, jeans THE ANIMALS OBSERVATORY; left page: sweater vest THE ANIMALS OBSERVATORY, tank top stylist’s archive, shorts and pants OXOX CLUB, shoes CONVERSE, beanie EDEN ARCHIVE.

Artful children’s fashion editorial with a bold graphic style. On the left, a boy wears a grey sweatshirt layered under off-white overalls with a playful illustration of a cartoon dog and the words “THE ANIMALS OBSERVATORY.” He holds a large, hollow paper-mâché object painted blue on the outside and orange inside. Colorful watches peek from under his rolled-up sleeve, adding a pop of detail. On the right, a yellow, red, and green paper-mâché globe sits atop a hand-painted cube in distressed primary colors. The background remains minimal to highlight the handcrafted and imaginative world of the shoot.

TASHI – t-shirts stylist’s archive, dungaree THE ANIMALS OBSERVATORY, watches MINI KYOMO.