The Presence Collection

Fall Winter 2024

Collection Statement

The Presence Collection is a poetic narrative crafted from the threads of two distant worlds. Reflecting my Nordic winters, the collection paints a portrait of a snow-covered Swiss dreamscape, seen through the innocent eyes of a child. It’s about being present in a new culture. My children’s laughter, a gentle rustle of leaves, enveloped by the enchanting Swiss Nature, yet tied to my distant Nordic home. The colour palette echoes the serene ambiance of a winter sunset over the Alps. Deep emerald and blue resonate with the tranquil Swiss lakes decorated with fallen leaves in pale yellow and red. Muted brown hues, blended with light shades of rose, visually compose a symphony of fresh-cheeked children playing in nature. Wrap your kids and yourself in the warm embrace of our seamless merino wool essentials, a comforting layer of wool-silk, or our signature silk seamless blend. Knitted pieces in a wool-cashmere blend or pure cashmere are perfect for layering. We have extended our range of GOTS certified baby cotton essentials. Each piece is a childhood verse, simple and elegant. This Presence is for now. Yet, in every stitch, there’s a subtle yearning for my Nordic roots, an island’s lullaby. The collection captures longing, merged with the joy of the present. We invite you to step into the world of Presence, where poetry and light intertwine, creating a timeless ensemble that celebrates the magic of childhood and the beauty of cultural fusion.

 

Enjoy! Maja.

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